SOWGOOD! Positive Education Centre is the first ever center in Hong Kong promoting positive character through experiential learning activities. The service targets are students in kindergartens and primary schools, their parents and teachers. Our objectives are: - To provide an appropriate learning environment for children to enhance their positive traits and emotions to face future challenges - To make available training workshops to parents so that they can become the life coaches of their children in a healthy upbringing - To support schools and teachers by enriching their knowledge and practical skills in positive education - To build a collaborative platform where families, schools, NGOs, business organizations and the government can work together to create an environment to promote comprehensive positive character education in Hong Kong